Get up crazy early. Stand in a long line. Spend hours in bone-chilling cold. Try to avoid being trampled by a stampeding crowd.
Doesn't sound like my idea of a fun way to spend the day after Thanksgiving. Or any day, for that matter. But the weekend news is filled with the stories of countless Americans doing just that. As they hit the stores to scoop up the "door-busting" bargains offered in the wee hours of "Black Friday" (or is it Black and Blue Friday?).
Black Friday veterans have told me that it's not just a crunch - it's also a rush. It's all about recognizing short-lived opportunities and aggressively going after them before they're gone.
So is telling people the Good News about Jesus - that He can erase your sins, love you without strings and guarantee you heaven. It's all about recognizing the opportunities we all have to bring up Jesus. And realizing that those windows of opportunity won't last long. Oh yeah - and going after those opportunities aggressively.